# Joel G Goodman > Joel Goodman is a digital and growth strategist based in Nashville, TN and focusing on higher education. ## Primary pages - [Home](https://joelgoodman.co/): Author bio and landing page for Joel Goodman, growth strategist at Squiz working primarily with universities. - [Highlights](https://joelgoodman.co/highlights/): Career highlights — case studies, podcasts, writing, and speaking favorites. - [Speaking](https://joelgoodman.co/speaking/): Chronological record of conference talks, workshops, keynotes, and panels since 2012. ## Letters (newest first) - [The importance of connection](https://joelgoodman.co/letters/the-importance-of-connection/): Human connection really is the remedy for most of our social issues today. Photo by Marisa Uluski at 5 Tool Productions - [The biggest shift](https://joelgoodman.co/letters/the-biggest-shift/): One thing is for sure: life always changes. - [Cheap, fast, or good?](https://joelgoodman.co/letters/cheap-fast-or-good/): Spend on quality is what my wife always says. - [Forget not the outcome](https://joelgoodman.co/letters/forget-not-the-outcome/): Can you see the forest for the trees? - [Moving on ain't so bad](https://joelgoodman.co/letters/moving-on-aint-so-bad/): I love a good adventure. - [Working harder, not smarter](https://joelgoodman.co/letters/working-harder-not-smarter/): Where higher ed spends marketing money matters. - [Throwback: On flight](https://joelgoodman.co/letters/throwback-on-flight/): Vintage ruminations from the sky. - [Meditations out of the pivot](https://joelgoodman.co/letters/meditations-out-of-the-pivot/): Dealing with the ghosts of past inspiration. - [Unlocking the Enneagram](https://joelgoodman.co/letters/unlocking-the-enneagram/): The real power is in personal growth. - [Higher ed's slow page speed epidemic](https://joelgoodman.co/letters/higher-eds-slow-page-speed-epidemic/): Or, how to stop disrespecting your website visitors. - [Throwback: On music [memory]](https://joelgoodman.co/letters/throwback-on-music-memory/): Taking it back to 2013. - [Maybe we've misunderstood the 2020s.](https://joelgoodman.co/letters/maybe-weve-misunderstood-the-2020s/): Fair warning: This one's kinda political - [Momentum gained in hindsight](https://joelgoodman.co/letters/momentum-gained-in-hindsight/): All I want is forward motion. - [A posture of hospitality](https://joelgoodman.co/letters/a-posture-of-hospitality/): What a difference personal understanding makes. - [Reckoning experience design in higher ed](https://joelgoodman.co/letters/experience-design-higher-ed/): You can't own the narrative till you own the experience. - [How fitness became important to me](https://joelgoodman.co/letters/how-fitness-became-important/): I never thought I'd enjoy exercise, but now it's central to my mental health. - [🥖 Baking as personal therapy](https://joelgoodman.co/letters/baking-as-personal-therapy/): I don't even eat that much of my bread. - ["Running" a small business during a pandemic.](https://joelgoodman.co/letters/running-a-small-business-during-a/): I am truly beaten down. - [Did you miss me?](https://joelgoodman.co/letters/did-you-miss-me/): I'm reviving the 'ol newsletter... ## Feeds - [Atom feed](https://joelgoodman.co/feed/atom.xml)