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Occasional letters on digital strategy, higher ed, and the work I'm thinking through. No spam, unsubscribe anytime.
Speaking
Speaking Engagements
That undergrad Communication degree really came in handy when I started speaking at conferences in 2011. From Portland, OR to London, UK, my presentations and workshops have ranged from a deep dive into Sass to how to draw inspiration for better higher ed web design.
2026
Governed to Groundbreaking: Navigating the content innovation spectrum
2025
How to RAG on your own machine
2024
Workshop: FYI CRO ROI FTW
— Texas Association of Community College Marketers — Austin, TX
2023
Workshop: FYI CRO ROI FTW
2022
Personalization and Hospitable Design
Hospitable Design: A framework for user care
— PSEWEB Montreal — Keynote
2021
Live podcast recording
Panel: Break into freelancing in higher education
— American Society of Journalists and Authors Writer's Conference
2019
Redesigning a university website for results
2018
Engaging accepted students through WordPress
Content-first design: What does it really mean and how can it enhance the audience experience?
2017
A syntactically awesome deep dive into Sass
2016
Sketch for wireframing and responsive web design
Building an effective creative team
Design freedom: Becoming data-informed, not data-controlled
Freelancing 101
2015
The content strategist's guide to design: Holistic thinking for better content
Branding yourself as an expert
Typography matters
Training: Sass master class
— Cornell School of Hotel Administration
